{"id":4079,"date":"2021-02-09T16:32:31","date_gmt":"2021-02-09T21:32:31","guid":{"rendered":"https:\/\/contrastes.com.co\/digital\/?p=4079"},"modified":"2021-02-09T16:32:31","modified_gmt":"2021-02-09T21:32:31","slug":"detente-y-respira-el-reto-de-la-competitividad","status":"publish","type":"post","link":"https:\/\/contrastes.com.co\/web\/2021\/02\/09\/detente-y-respira-el-reto-de-la-competitividad\/","title":{"rendered":"Detente y respira: el reto de la competitividad"},"content":{"rendered":"

\u201cCuando te detienes a respirar en medio de un camino lleno de dificultades, tu mente se oxigena y empiezas a ver posibilidades, donde antes solo ve\u00edas sin salidas\u201d. No te pierdas nuestra tercera entrega de \u2018Comunicaci\u00f3n que Transforma\u2019, por Cristina Miranda.<\/em><\/strong><\/p>\n

\"\"Presentamos la tercera entrega de \u2018Comunicaci\u00f3n que Transforma\u2019, columna dedicada a emprendedores y empresarios\u00a0 que deseen lograr una transformaci\u00f3n personal y empresarial, que les permita ofrecer un servicio de valor a sus clientes. Por Cristina Miranda*<\/strong><\/p>\n

Cuando te detienes a respirar en medio de un camino lleno de dificultades, tu mente se oxigena y empiezas a ver posibilidades, donde antes solo ve\u00edas sin salidas.<\/p>\n

Empecemos desde el principio\u2026<\/p>\n

Recuerda cu\u00e1l es tu Norte<\/strong><\/h5>\n

Cuando existe un objetivo claro en tu empresa, sabes cu\u00e1les son los caminos que te conviene recorrer para llegar a \u00e9l.<\/p>\n

Sabes hacia d\u00f3nde se deben enfocar todos tus esfuerzos y cu\u00e1les acciones son vanas en el \u00e1nimo de conseguir el logro de tus metas empresariales.<\/p>\n

El norte en la empresa se asemeja a un faro que alumbra, en medio del mar embravecido, la oscuridad de la noche y te permite ver, por encima de las dificultades, hacia d\u00f3nde se debe enfocar tu atenci\u00f3n.<\/p>\n

Detente y Observa<\/strong><\/h5>\n

Hacer un alto al paso diario de la vida, te permite pensar con claridad, sin el ruido de lo cotidiano y sin la carga de ocupaciones que desv\u00eda tu mirada de lo esencial.<\/p>\n

En este preciso momento podr\u00e1s mirar tu empresa, desde su interior, y observar con claridad el motor que la impulsa y, sobre todo, el viento que la apaga.<\/p>\n

Cuando observes con detenimiento la din\u00e1mica empresarial, encontrar\u00e1s en ella misma las respuestas y las soluciones que requieres para avanzar.<\/p>\n

La competitividad empieza cuando encuentras en tu organizaci\u00f3n ese valor especial que la hace \u00fanica, aun cuando no sea exclusiva en su especie. Empieza cuando puedes, con calma y paz, pensar en nuevos caminos para renovarla, para aprovechar sus fortalezas y para descubrir sus posibilidades.<\/p>\n

La competitividad comienza en ti, e inicia con una decisi\u00f3n:<\/strong> \u201ccreer en el proyecto empresarial del cual haces parte y visionar siempre nuevas opciones para hacerlo crecer\u201d<\/p>\n

Ahora… Respira<\/strong><\/h5>\n

Hazte un favor. Ante las dificultades, respira; ante el fracaso, respira; ante la desesperanza, respira; ante el enojo respira; cuando no encuentres salidas, respira.<\/p>\n

En ese momento est\u00e1s tomando una decisi\u00f3n saludable, eliges aire fresco y no te ahogas con el humo de las dificultades.<\/p>\n

Para ser competitivos, es preciso tomar decisiones estrat\u00e9gicas en momentos decisivos<\/strong> y eso s\u00f3lo lo puedes hacer si est\u00e1s dispuesto a respirar y a oxigenar tu vida de soluciones. Esto te permite ser flexible ante las m\u00e1s duras pruebas y mantener tu piso de equilibrio cuando el barco quiere hundirse.<\/p>\n

Recuerda, para ser competitivo es preciso que prepares a tu empresa desde su interior, para que cuando llegue la tempestad, tenga los cimientos necesarios para no desmoronarse. Solo necesitas detenerte a respirar para poder avanzar hacia el Norte que gu\u00eda tu empresa\u2026 y tomar decisiones estrat\u00e9gicas en momentos oportunos.<\/p>\n

*Cristina Miranda <\/strong>es <\/em>comunicadora social y\u00a0<\/em>CEO de ‘Comunicaci\u00f3n que Transforma’.<\/em><\/p>\n

Instagram: <\/em>@cristinamiranda.co<\/a> \/\u00a0Facebook: <\/em>@cristinamiranda.co<\/a> \/ LinkedIn: <\/em>cristinamirandac<\/a><\/p>\n

Twitter: <\/em>CrisMirandaC<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

\u201cCuando te detienes a respirar en medio de un camino lleno de dificultades, tu mente se oxigena y empiezas a ver posibilidades, donde antes solo ve\u00edas sin salidas\u201d. No te pierdas nuestra tercera entrega de \u2018Comunicaci\u00f3n que Transforma\u2019, por Cristina Miranda.<\/p>\n","protected":false},"author":1,"featured_media":4081,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[480,715,277,2067],"tags":[2310,1966,1967,2311,317,700,2312,2313,2314],"class_list":["post-4079","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-economia","category-empresas","category-opinion","category-tendencias","tag-competitividad","tag-comunicacion-que-transforma","tag-cristina-miranda","tag-emprendedores","tag-empresarios","tag-empresas","tag-logros","tag-metas","tag-objetivos"],"yoast_head":"\nDetente y respira: el reto de la competitividad - Constrastes<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/contrastes.com.co\/web\/2021\/02\/09\/detente-y-respira-el-reto-de-la-competitividad\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Detente y respira: el reto de la competitividad - Constrastes\" \/>\n<meta property=\"og:description\" content=\"\u201cCuando te detienes a respirar en medio de un camino lleno de dificultades, tu mente se oxigena y empiezas a ver posibilidades, donde antes solo ve\u00edas sin salidas\u201d. 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